Roundabout N348-N345

Period: July – October 2024
Client: Save Traffic Nederland

With smart Online Traffic Management, we proactively informed road users on the N348, N345, and surrounding roads about the construction work on the roundabout.

Through Waze takeovers and targeted notifications in Flitsmeister, we reached the right audience at exactly the right moment. Both before and during the construction period, we kept them well-informed.

We shared real-time information with our navigation partners Google Maps, Waze, TomTom, and Apple Maps, ensuring that the roadworks and closures were visible in their route information. This kept road users well-informed and allowed them to adjust their travel behavior accordingly.

After the first phase, we conducted a sentiment analysis to understand how the disruptions were experienced and to collect valuable feedback. We are using these insights to further improve communication during the next phase.